The importance for the womenswear fairs in Milan- Touch!, Neozone and Cloudnine – is stated by the Pitti Immagine’s investments of 7 million and 800,000 euros in this ten year period with the intention to consolidate an itinerary which begins in Florence with W and ends in Milan during the fashion week. Fil rouge is the research of capsule and small collections helping buyers to complete the offer of big and very expensive brands. With the same purpose the new edition will open from February 25-27 in Tortona area: 185 exhibitors with 75 new entries and the Neodesigners areas hosting young brand such as Alessandra Carrer, Ermetique, Francesca Zunino, Jin LLovet, Mr.Mrs Shirt, Mrs. Design, Seconda Base. The Green Closet, the special project promoted by the British Consulate, is back with 8 collections of fashion, accessories and lifestyle, among which the Vivienne Westwood bags Handmade with Love in Nairobi.